Dodo Jewellery Autumn/Winter 2012 Press Day

Here is the post that I have been talking about for a little while. It’s the new Dodo Jewellery Autumn/Winter 2012 collection which I saw in London a couple of weeks ago during the press day events. I hadn’t ever heard of Dodo before, but when I walked into the room I instantly fell in love with it! Not only are the pieces animal inspired and adorable (as you can see) they are even for a good cause! Dodo have been working with the WWF (World Wildlife Foundation) in Italy since the very beginning. They have been donating money to the organisation since 1995 and have already donated over 1.5 million euros which I think is incredible! In celebration of this, the Tiger charm has been created out of yellow sapphire and black diamond and it will be launching later in the year. I believe it’s on the orange stand below.

I love the fact that they named the brand Dodo based on the charming, adorable and comical qualities that the Dodo had. It really fitted in with the brands fragility and fun concept. It’s also a reflection of how much nature needs to be loved and protected, which is something they have always felt strongly about. It is a shame that the Dodo actually became extinct because of humans and those of you who know me will know that I adore animals and love all of them to bits, so this is why I am so fond of this brand. They actually do something and give back to a charity that is really important. I really did fall in love with so many of the pieces, especially the little animal charms and the long pointy, almost tiger tooth looking, charms.

The room was filled with fun as well! They had alphabet cookies to represent their alphabet charms and they even had Stefano, from Italian Fine Tailoring company Bottega Conticelli, there to make little gifts for us. He made me a LOVE wallet with my initials dangling from the corner (which you can see below) and I love it so much! It’s adorable! It’s really well made too.

Also, Dodo is actually the sister company of Italian Jewellery House Pomallato and they just launched their flagship store last year on Sloane Square in London and have a concession in Selfridges, so they are quite hard to come by, but that definitely makes them more special. Unfortunately the high price tag that comes with Dodo is not a good thing for me, but for those of you who do have a little more money to spend, you should definitely check out Dodo, they have such unique pieces that are so delicate and pretty! What do you think of the brand?

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The three images below are of the really cool looking, ice-cream cart inspired, stand that Stefano was working on. He had so many cool things like keyrings, hanging decorations, purses, felt flowers and more. I loved it and I thought it was so cute! It’s really nice when brands think of interesting concepts like this to make things more fun and appealing to others. This was definitely one of my favourite events out of them all!

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50 Comments

    • May 2, 2012 / 11:09 am

      Thought you might like it irene! šŸ™‚

    • May 2, 2012 / 11:29 am

      Glad you like them Silvia! Those ones definitely were cute! Do you like the animal charms too?

    • May 2, 2012 / 11:48 am

      I do too Rachel, I think charm bracelets are amazing!

      Glad you do joannehegarty šŸ™‚

  1. ali
    May 2, 2012 / 12:03 pm

    I seen this collection Lorna, it is absolutely amazing. Such a great idea, and inspiritational designs. x

    • May 2, 2012 / 12:13 pm

      Yeah, they did have some great pieces, it was a great event wasn’t it!

  2. May 2, 2012 / 1:40 pm

    I love the jewellery and the presentation is very unique. Thank you for commenting on my blog.
    FASHION NOTEBOOK

    • May 2, 2012 / 1:41 pm

      Glad you like it Nancie!

    • May 2, 2012 / 2:47 pm

      I’m not sure, they are Italian, but they should be available worldwide!

    • May 2, 2012 / 2:52 pm

      Glad you do thehautecookie!

    • May 2, 2012 / 4:51 pm

      I’m glad you love animals too!

  3. Kristina
    May 2, 2012 / 5:16 pm

    they look so cool.

    From Paris with love!
    Kristina.

    • May 2, 2012 / 5:20 pm

      They definitely were!

  4. May 2, 2012 / 7:05 pm

    You’re so lucky, going to all these press days šŸ™‚ definitely jealous.

    161cm.com

    joanne.choi

    • May 2, 2012 / 7:06 pm

      Thanks šŸ™‚

  5. Adam
    May 2, 2012 / 7:16 pm

    Those look really nice and interesting. I’m liking the look of the biscuits too! A cool wallet thing you got šŸ™‚

    • May 2, 2012 / 7:22 pm

      Thanks Adam! Yeah I never tried a biscuit, but they looked yummy šŸ™‚

  6. Fiorenza
    May 2, 2012 / 8:15 pm

    sosososo cute!! follow each other??

    lachambrefiore.blogspot.com

    kisskiss from italy
    Fiore

    • May 2, 2012 / 9:13 pm

      Sure! Where do you want to follow each other?

    • May 2, 2012 / 10:26 pm

      I thought you would Sarah!

    • May 2, 2012 / 11:27 pm

      Glad you like it =)

  7. yana
    May 2, 2012 / 11:32 pm

    I had never heard of dodo either, their jewelry is super cute!

    • May 2, 2012 / 11:33 pm

      I’m happy that I can let everyone know about the brand!

  8. May 3, 2012 / 12:28 am

    I’ve never heard of this company, but the jewelry is beautiful! Thanks for sharing!

    • May 3, 2012 / 12:45 am

      You are welcome Sarah!

  9. May 3, 2012 / 1:09 am

    nice blog šŸ™‚

    • May 3, 2012 / 1:30 am

      Thank you Heba šŸ™‚

    • May 3, 2012 / 2:47 am

      Glad you like them Alexa!

    • May 3, 2012 / 6:44 am

      Glad you like it too Nastya šŸ™‚

    • May 3, 2012 / 11:28 am

      They are adorable aren’t they?! šŸ™‚

  10. May 3, 2012 / 12:24 pm

    Thank you for visiting my blog and following me on Instagram! I like your blog too.

  11. May 3, 2012 / 1:49 pm

    Thank you for stopping by Blush šŸ™‚
    You blog is great, you are very creative. I am following you now! I’d love if you follow Blush šŸ™‚
    xoxo
    Paula
    blush-paula.blogspot.com

    • May 3, 2012 / 1:52 pm

      Thanks Paula šŸ™‚ I will follow you back now šŸ™‚

    • May 4, 2012 / 8:59 am

      Glad you like them M.E!

  12. May 4, 2012 / 2:25 pm

    I tagged you for the Versatile Blogger Award and the Sunshine Award! Please check my Blog for details Blush-paula.blogspot.com

    I am also following you now šŸ™‚ Iā€™d love if you follow Blush.

    Xoxo
    Paula
    Blush-paula.blogspot.com

    • May 5, 2012 / 11:37 am

      Thank you so much Paula! I will have a look now šŸ™‚

Thanks for your comments =) I read & reply every one =)