8 Pros and Cons to being a fashion blogger in the UK
I absolutely adore being a fashion blogger, even more so being a UK fashion blogger, but living in a country like England can have its drawbacks when it comes to creating content for the blog and succeeding as a fashion blogger with a career. I thought it might be fun to share with you the pros and cons, the good, the bad, the happiness and the struggles that I encounter while being a UK fashion blogger! I was lucky enough to be able to become self employed just over a year ago with my blogging work, so I have been a professional blogger for quite a while now. It’s definitely not been easy and since I started blogging about 8 years ago in total, it’s been one long journey and learning curve to get to where I am today, and I’m still not considering myself to be in the big league. I do wonder if it might be because of where I live and the opportunities I have missed out on in the past, but who knows? Here are my pros and cons to fashion blogging from the UK.
Pro – Countryside Locations
One of the biggest pros for me is the countryside locations. As I live in the countryside myself, I’m lucky enough to have endless fields and country roads as the settings for my photos if I want them. I absolutely love living in the country as a permanent place and prefer to visit big cities like London instead of living there, so the different scenery I encounter here in Bath is wonderful. I’m able to have cows and farm animals in my photos, little derelict and bumpy roads, rows of fields which might contain flowers or some type of crops in them and a general country vibe to the location. I know there are countryside locations in other countries, of course, but I find there to be something quite alluring and calming about the British countryside. It’s much more green and quaint, in my opinion.
Pro – Changing Seasons
I know a lot of countries or states in the US don’t get to experience proper changing seasons. LA doesn’t get very cold and never goes through a harsh Autumn and Winter like it does here in the UK and some tropical countries are sunny year round. In the UK (even though the weather can be bad, which I mention below) we are lucky to experience the seasons in full force. We go through Spring, Summer, Autumn and Winter over the year and you can really tell the difference. This is a pro for me purely because it’s nice to have different seasonal settings as locations for photoshoots. One area can look entirely different in the Spring compared to what it does in the Autumn, so I love how everything changes so physically. Autumn has to be my favourite as you can’t beat the rich jewel tones it creates from the leaves. I know it’s a favourite for many fashion bloggers as it enhances your photos so much.
Pro – Old Fashioned Towns & Iconic Heritage
As you have probably seen in the movies numerous times and you probably think it’s what England is known for, and it is, but we have some gorgeous old towns, scenery and iconic landmarks here. I’m not just talking about Big Ben, Westminster Abbey or the likes of Portobello Market, Notting Hill etc, which of course are gorgeous, but you can find little cobble stone paths and ancient buildings in most towns. Roman and Victorian architecture remains strong in my city which happens to be one of the few World Heritage Cities left, but everywhere in England will always have that British feel to it if you look for it. Granted, it’s not like this everywhere as a lot of towns are modern, but you will find lovely little old fashion places too. Not to mention there’s usually a red phone box or post box lurking somewhere.
Pro – Things Are Never ‘That’ Far Away
Given the fact that England is a tiny island in the United Kingdom, things are never ‘that’ far away. Our country is extremely small as I’m sure you have seen from the map, so compared to a country like the United States, France, Russia etc, you are in driving distance from one end to another within a day. You can drive from Penzance at the very bottom of the country down in Cornwall all the way to Glasgow in Scotland in less than 10 hours, so compared to driving in North America, everything is close by if you want to hop on a train or take the car. This is always a pro point for me as finding new locations and getting to different places, from a blogging point of view, is extremely important.
Con – The Weather
Even though I love the fact that we have changing seasons, the weather in England is one of the worst things a UK fashion blogger is put through. It can go from being sunny and warm to raining, thundering, extremely windy and cold in the same hour, let alone the same day. Predicting English weather is a nightmare and I don’t think it’s just me when I say Brits check the weather app numerous times a day. We always have to take an umbrella as a precaution and planning outfit shoots can easily be ruined when it starts to downpour the moment you walk out the door (yes, this happens to me regularly). Instead of planning an outfit shoot based around your outfit and what you want to wear, I find that UK fashion bloggers need to dress for the weather that day instead. I’ve lived to regret it if I don’t. Plus, it can ruin your hair entirely after you have just done it! I have to mention that the often grey and overcast sky makes the lighting really bad for photos a lot of the time too. It makes them dull and not as crisp as we would like.
Con – Missing Out On LA Events
Los Angeles is home to most of the leading fashion bloggers (it’s like the blogging capital) and it’s the premium denim capital, as well as celebrity central in Hollywood, so I do get a lot of invites to LA events which unfortunately I’m never there to attend. I know some bloggers do it and will take the 10 hour plane ride to head out there for an event, but it’s extremely expensive and if it’s just a store opening, a new product launch or something like that, the trip often isn’t worth the journey. I got invited to the Teen Choice Awards once, to attend the red carpet and everything, however they only gave me 2 days notice as they thought I lived in LA, so I missed out on that one. As I have a fear of flying, it’s not easy for me to just up and go to events in a completely different country which is thousands of miles away and I have a close relationship with so many of the LA brands that I have worked with, it’s always sad when I miss out on something cool.
Con – Locations Always Look Similar
Like I mentioned above with England having great locations for photoshoots, they can often look the same unfortunately. The rich, green countryside looks the same whether you are north or south of the country and a lot of the old buildings have a similar vibe to them. Iconic black railings that you find in London are often found in other cities too, so are our red phone boxes and mail boxes, and with the weather often being bad, it does mean a lot of locations you choose can look very similar to before. When I scout around other fashion blogs, I can always instantly tell if they are a UK fashion blogger or not just from looking at the scenery in their photos. I find us Brits have to work extra hard to make sure our settings look different enough from others. Or is that just me?
Con – A Bit Behind The United States
I don’t know whether this counts or not, but I have found England to be a lot slower on realising that fashion blogging can actually be a career. I noticed a few years ago that US bloggers, especially in LA, were being taken so seriously a while ago and there were even blogging laws enforced way before anything was introduced here in the UK. The UK has been a bit behind the times on noticing this and sometimes still when I mention that I’m a fashion blogger, I may get looked at funny or people will wonder how that can even be a career, if they know what it is. I can’t say for certain as I don’t live in the US or Los Angeles, but it seems like it’s a much more common thing over there and a lot more widespread as a job. I’m still stared at when we shoot photos out in the street whereas I know from hearing other peoples thoughts over in the states (LA and NY especially) that nobody really takes a second look at someone taking photos as it’s quite a common thing to do.
My personal thoughts on it are completely mixed. The biggest issues for me really are having bad weather for most of the year which makes the one thing us fashion bloggers need to do (take outfit photos) a real chore and problem a lot of the time, but like I mentioned above, the UK does have a lot to offer with its locations, heritage and cute, quaint feel to it. So I personally found 4 pros and 4 cons for being a UK fashion blogger, but I would definitely love to hear your opinions on your struggles and happiness when blogging from your country, be it the UK or not. Lorna xx.
P.S. – Let me know if you like these types of posts as I have more planned!